On valentine's day

My husband and I have decided not to exchange anything material on Valentine's Day. Why? Simple, Valentine's day is a travesty. Love should be expressed to those around you every day. You should not exchange tokens of affection with those you claim to love just because it has become a social convention for February 14th, but because it comes from your heart, therefore it can be done any day of the year. Therefore for us, every day is valentine's day, no need to conform. No need to fit in within the consumerist vortex looking for social approval. Love should not be a merchandising strategy. Shame on you people! Shame on you!